ACKERMAN: Don’t Know Sports? Follow These Steps…
ST. LOUIS (KMOX) — The odds are good that if you’re reading this, no matter who you are, you’ve probably attended more than a few sporting events in your lifetime. You’ve probably followed games on radio or television, engaged others in sports conversation, maybe even called into a radio show or two.
But there’s also a decent chance that you’re a sports fan by circumstance: your family members, your co-workers LOVE sports. Can’t get enough. And so, you find yourself immersed in our baseball/football/hockey/basketball crazed world and don’t really know where you fit in.
Ready for a breakthrough?
Allison Collinger, the Rams’ former director of communications and community outreach, has written a book that you will use over and over again: Talking a Good Game — A Guide to Sports Talk in the U.S. Workplace.
Check out my recent conversation with Collinger: