COLUMBIA, MO (CBS St. Louis) – According to a recent study out of Emory University, Nashville is the least receptive market in the country on Michael Sam coming out and saying he is gay.
Researchers analyzed tweets that were sent out between February 9 and 11. The researchers then took the data and “sorted by market, and analyzed for positive, negative, or neutral sentiment. Looking at the ratio of positive, negative, and neutral tweets allowed us to compare Twitter sentiment for Michael Sam across NFL Markets.”
New York fans were the most receptive to Sam, the study found.
St. Louis was the second most receptive market, with Chicago third. San Francisco and Boston were the fourth and fifth most receptive markets, respectively.
Oakland, Green Bay, Pittsburgh, and San Diego rounded out the lower five.
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