ST. LOUIS (KMOX) – Jack Bruce, the lead vocalist and bass player for the 1960’s supergroup Cream, has died at the age of 71.
Bruce wrote many of the hits for the trio that included Eric Clapton and Ginger Baker.
St. Louisan Ron Elz (aka Johnny Rabbitt) remembers booking Cream to play the Kiel Opera House on April 28, 1968.
“Everybody got along. They were very friendly and very outgoing,” Elz says. “A lot of them had stronger accents than they probably did in later years. Jack came from Scotland, so he had that heavy Scottish accent. But, everybody understood everybody and had a good time.”
Elz says their song “Sunshine of Your Love” was burning up the airwaves at the time.
“They also had a big hit called White Room. So, it was the right act at the right time at the right place. It was a St. Louis first to have this type of group come into St. Louis,” he says.
Elz says the show sold out the Kiel Opera House, which had a capacity of 3545 persons.
“The venue only cost $1,500 to book. The band charged $3,000. But, ticket prices in those days were pretty standard at $3 to $5,” he says.
Jack Bruce’s family says he died at home in England.
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