New Single-Game Ticket Pricing
The Cardinals have implemented a new value-based ticket pricing system for more accurate pricing of single-game tickets on a daily basis. When single-game tickets went on sale to the public, over a quarter of the games had tickets available starting at $5. This allows them to broaden the ticket-buying fan base, rewarding fans for buying earlier in the season, and protecting season ticket holder value.
New Redbird Club Renovations
The Redbird Club has been extensively renovated to improve the fan experience. Inspired by fan input, the team has added more TVs and indoor seating for dining, removed the back row of outdoor seats to improve the view from inside, and added ceiling fans to improve air circulation in the outdoor seating areas.
The redesigned club now features almost double the number of dining seats, a more open layout, and improved concession facilities with digital menu boards and new gourmet options. With new flooring, brick wainscoting, and forty new High-Definition televisions, giving the club an upgraded and more vibrant décor. The renovation also included the addition of a special outdoor patio area on the club’s third base side.
New Redbird Club Menu Options
The Redbird Club also boasts a new and improved menu, with new Artisan Salads and New York Pizza by the Slice joining the familiar favorites such as Build Your Own Nachos, homemade cupcakes, and the Barbecue Bacon Dog. The Artisan Salads in the Redbird Club include chicken Caesar, Athenian, Cobb and Chef salads, as well as made-to-order salads hand-tossed by chefs from a variety of fresh ingredients chosen by fans.
New Food Network and Gluten-Free Concession Options
The Cardinals concessionaire Sportservice will debut a new Food Network portable cart in Section 144, which will feature two new steak sandwiches: the Food Network Signature Red, White and Blue Steak Sandwich comes topped with blue cheese and a sweet and spicy pepper mayonnaise; while the St. Louis Food Network Sandwich includes St. Louis-style barbecue sauce and cheddar cheese.
There’s also good news for fans with special health food needs. Sportservice has also added Busch Stadium’s first Farmers’ Market-style stand located near Gate 1 in Section 137. The new Farmers’ Market stand offerings were developed with gluten-free dietary needs in mind, including garden and chef salads, yogurt and fruit. The stand also features fresh turkey and Italian sub sandwiches, veggie wraps and a variety of beverages, including regular and gluten-free beer, water and soda.
New Cardinals Team Collectors’ Items and Souvenir Pricing
Fans will want to stop by the Cardinals Authentics store in Ford Plaza, the only place to get official, game-used, limited edition and autographed Cardinals memorabilia directly from the team. New this year are two collectibles commemorating Stan Musial receiving the Presidential Medal of Freedom, a special collectible commemorating Matt Holliday’s 2010 Silver Slugger award that includes a piece of a game-used bat, as well as a variety of items to fit every budget.
In the Cardinals Team Store and in other retail outlets throughout the ballpark, fans will also find more souvenir items priced $12 and under, including the pin of the month, mini-bats, koozies, magnets, baseball cards, jewelry, posters, postcards, foam fingers, foam claws, key chains, lanyards, pennants, player plaques and sunglasses.
New Field Box Seating
The Cardinals have added approximately 100 new field box seats in sections 141 and 142 by reconfiguring and relocating a television camera position.