St. Louis is finally making a name for itself in the world of fashion and these bloggers are shining a light on that fact. Their exposure of the city’s fashion scene shows St. Louis’s thirst to become a bigger name in design and trend. All award winners of the city’s 2013 Fashion Week’s “St. Louis Fashion Blog Awards,” these bloggers provide steady updates, in-depth looks at designers and shops and plenty of inspiration for readers’ wardrobes. Learn the scoop on St. Louis’s style from the bloggers who know best.


Light Sleeper, Heavy Dreamer

Mary Schaubert is a lifestyle blogger, but her fondness of fashion and beauty is well worth further investigation for fellow fashionistas. Her simple layout and ability to share posts and pictures make this site easy to navigate. She walked away from the St. Louis Fashion Blog Awards with the People’s Choice win for “Best Site Design,” “Best Use of Pinterest” and “Best Lifestyle Blog.” It’s easy to see why readers showed Mary so much love at the awards. From her “Friday Link Love” which showcases Mary’s favorite things to designer copies you can find at an affordable price, Mary always has something new and fun to share with her readers. Mary’s sense of fashion leans towards a sophisticated style with an emphasis on comfort and she shares plenty of tips on how to scout for a deal.


Fox + Gypsy

Emily Lovaldi and Danica Friederich snagged the coveted award of “Best Fashion Blog” from the St. Louis Fashion Blog Awards along with “Best Delivery of Personal Style.” These two have a clear and brilliant voice and their site Fox + Gypsypops and sizzles like the flashbulbs of photographers as models stroll down a runway. The girls highlight designers that inspire them with the inside scoop on when big names are hitting St. Louis and where to find their lines. Emily and Danica also like to collaborate with shops in the area and share two looks they’ve put together of must-have items for readers to pick up on their next shopping excursion. Find fashion giveaways and more at the blog that truly loves all things fashionable.



Samantha Page maintains the picture-heavy blog BombPop, and with the welcome addition of Leah Hill as a guest blogger, readers will also find recipes and décor tidbits on the site alongside fashion features. With unusual style inspirations (think Bryan Cranston in “Breaking Bad”), you’ll find a fresh take on looks and spotlights on favorite fashion moments from international shows to local events. Samantha is always updating and sharing her chic looks and where to find them, making her the perfect daily read. With a creative and funky style, it’s not hard to understand why her blog was voted the People’s Choice for “Best Fashion Blog” in this year’s St. Louis Fashion Blog Awards.


Oh, Julia Ann

Julia Ann writes with a vibrant personality and her infusion of flirty fun adds a nice conversational flow to the reading at Oh, Julia Ann. She easily earned the award of “Best Writing” at the St. Louis Fashion Blog Awards officially and for the People’s Choice. Readers will appreciate her “Style Me STL” section as it focuses on inspiring looks based on trends featuring familiar bloggers from the Lou. Julia Ann also offers reviews on products, films and more for your enjoyment. For a fashion how-to guide, be sure to check out her DIY section where you’ll find clever ways to spice up your shoes or stylize the abode for the season. Julia Ann’s blog has variety and flair sure to please readers.


Bangles & Bungalows

Yasmin Hakim of Bangles and Bungalowsmade quite the killing at the St. Louis Fashion Blog Awards, walking away with the People’s Choice Awards for “Best Use of Twitter,” “Best Use of Facebook” and earning the official spot for “Best Site Design.” Her use of multi-social platforms makes her posts so easy to share and her site incredibly user friendly. Look for Yasmin’s feedback on shops and boutiques in the city because you can often find great giveaways. She loves to highlight the local fashion scene and goes the extra mile by interviewing local shop owners and modeling looks readers can easily snag for themselves. Check out Bangles and Bungalows for a constant check-in on the blossoming fashion scene in St. Louis.

Living in St. Louis, Amanda Dahl is a freelance writer specializing in dating tips and ways to stylize your life; whether it be through house decor or finding a perfect pair of shoes. Her work can be found at