YWCA of Alton Turns to Social Media to Raise Funds

ALTON, Ill. (KMOX) — Much like an Edwardsville toy store, now it’s the YWCA of Alton that’s turning to social media to raise money.

The agency found its self in deep financial trouble after the United Way announced this week it will stop funding them, which amounts to a quarter of their budget.

Executive Director Andrea Lamer says grants are in the works, but in the meantime they’ve turned to the start-up “CrowdTilt” to try to raise $80,000 in a month.

“Its a big goal, and believe me it’s nerve racking, but to be honest with the community that’s what we need and to keep the programs going this year,” Lamer.

Lamer says although they are turning programs around and meeting standards, they are limited in what they can do to update their facility with it’s high overhead and historic nature.

She says their lack of a financial reserve also led to the loss of United Way funding.


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